This is the second in a two-part series that considers the role and status of the millennial demographic in the future of the wine business. You can read Part I here: “Millennials We Need You”
All tagged millennial
Millennials We Need You!
If you have tuned in to any wine news over the past weeks and months, there exists a heightened level of concern around the lack of engagement, consumption and overall interest by the millennial demographic with the wine category.